Executive Director Rob Cuff

RobRob Cuff is the Executive Director of the Utah High School Activities Association, which administers and supervises education-based high school activities throughout the state of Utah. He joined the UHSAA team as an Assistant Director in 2001 after a successful career as an English teacher, athletic administrator and the head boys' basketball coach at Mountain View High School in Orem, Utah.

Prior to becoming the Executive Director, Cuff had been an Assistant Director for eight years. Over that time he was the director of baseball, basketball, drill team, football, music, soccer, softball and volleyball. He was the director of Coaches' Education, and he is currently on the national federation faculty as a NFHS Certified Instructor. He is recognized by the NIAAA as a national certified athletic administrator or CAA. In 2012, Cuff was the recipient of the UIAAA Distinguished Service Award in recognition of his service and dedication to the high school students of Utah.

At the UHSAA, Cuff is a member of several committees, including Chairman of the Awards Selection Committee, a member of the Constitution and By-Laws Committee, a member of the Governor's State of Sport Awards Committee, a member of the board of directors for the Utah Sports Hall of Fame Foundation, a member of the Utah Sports' Officials Hall of Fame Committee and he served on the state board of trustees for Special Olympics Utah for four years.

At the national level, Cuff currently serves as Chairman of the National Federation Baseball Rules Committee. He previously served on the National Federation Strategic Planning Committee, the National Federation Records Committee and the National Federation Appeals Board. In addition, he has been a member of the National Federation Baseball Rules Committee and a member of the National Federation Football Rules Committee where he served as the Chairman of the Football Game Administration Committee. Cuff has attended many state, section and national meetings, conferences and clinics as a UHSAA administrator, where he has been a regular speaker and presenter.

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Rob and his father
Rob Cuff coached basketball for 12 years and was the head boys' basketball coach at Mountain View High School from 1994-2001. During those seven years, he guided the Bruins to seven consecutive top five state finishes, winning 83% of his state tournament games and compiling an incredible 23-5 state tournament record. Those state finishes included back to back 5A State Championships in 1998 and 1999, five trips to the final four and two Consolation Championships. His Bruin basketball teams won region championships four times. With an overall coaching record of 126 wins and 44 losses, he has the most boys' basketball coaching wins in Mountain View school history.

Cuff was named both the Frank Layden Coach of the Year and the Art Hughes 5A Coach of the Year in 1998. In 1999, he was again named the Art Hughes 5A Coach of the Year. He was the President of the Utah High School Basketball Coaches Association and was a member of the Utah High School Basketball Coaches Association executive board. He was the tournament director for the Great Basin Basketball Tournament, served as a member of the executive board of the Utah Basketball Tip-Off Club and served as a member of the executive board of the Utah County Football Officials Association. Cuff was a high school certified football referee for 12 years, officiating several state playoff games, including three state championship games. As a respected English teacher for many years, he was named Teacher of the Year in 1995. Prior to joining the UHSAA, he was the Athletic Director at Mountain View High School.

Cuff was a high school certified football referee for 12 years, officiating several state playoff games, including three state championship games.  As a respected English teacher for many years, he was named Teacher of the Year in 1995.  Prior to joining the UHSAA, he was the Athletic Director at Mountain View High School.

thumb Wooden3Rob with John WoodenCuff earned his Master of Arts Degree in Education from the University of Phoenix and his Bachelor of Arts Degree in English from Brigham Young University.  He served an LDS church mission to Dallas, Texas, and he graduated from Richfield High School, where he participated in several activities and sports.  He was a member of a state football championship team and a state basketball championship team when he played for his father, Bob Cuff, a long-time coach at Richfield High School. 

Rob Cuff is married to the former Sonya Garner of Provo, Utah, and they are the parents of four children.